ARTICLES
From Information Processing to Knowledge Creation
By Jerry Cedicci, & Robin Trehan
The information processing view has often
considered organizational memory of the past as a reliable predictor of
the dynamically and regularly changing business environment. However,
one cannot solve current problems with current thinking. Current
problems are the result of current thinking. To solve the problems one
need to create knowledge based on common sense. Believe nothing, no
matter where you read it, or who said it, unless it agrees with your
reasoning and your common sense.
The idea that technologies
can deliver the right information to the right person at the right time
was valid for the outdated business but the present business model
requires shifting to a more flexible "anticipation-of-surprise" model.
Knowledge management technologies can store human intelligence and
experience. Technologies such as databases and group ware applications
store bits and pixels of data, but they cannot store the rich schema
that people possess for making sense of data bits. Moreover,
information is context-sensitive. The same assemblage of data can evoke
different responses from different people.
Knowledge management technologies can distribute human intelligence.
The fact of information archived in a database doesn't ensure that
people will necessarily see or use the information. The data archived
in technological ‘knowledge repositories’ is rational, static and
without context and such systems do not account for renewal of existing
knowledge and creation of new knowledge.
Thus, in order to move towards Knowledge Management it is imperative
for organizations to clearly understand the strategic distinction
between knowledge and information. This strategic difference is not a
matter of semblance, but has critical implications for managing and
surviving in an economy of information overabundance and information
overload.
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Knowledge Management Business Strategy
Knowledge creation can be defined in other words as the achievement of the organization’s goals by making knowledge productive.